Inspiration Station · Video brief

Video project brief

Answer what you know and skip what you don't. This brief lets us send you an exact quote for your video shoot.

01

Your company and contact

1.

Company name and website

2.

Who is the day-to-day contact for this project, and who signs off on the final files?

3.

Do you have brand guidelines, fonts, or a logo pack we should work from?

02

About the project

4.

What are we capturing?

Event, product, portraits, interview, real estate, campaign — a sentence or two is enough

5.

What is this for?

Website, social media, ads, press, internal use, a personal milestone

03

The video

6.

Who appears on camera, and is anyone being interviewed?

Names, titles, and whether an interviewer appears on camera

7.

How long will we be filming?

8.

Is the content scripted, semi-structured, or open?

9.

Horizontal or vertical video?

Horizontal is standard for websites and YouTube, vertical for Reels, TikTok, and Shorts

10.

Will there be B-roll to capture on the day?

05

Deliverables

11.

What do you need delivered? Select all that apply.

12.

Something else? Describe the scope.

Anything not listed above — formats, quantities, special versions

13.

How many short cuts or extra edits do you want, and what length?

14.

Where will these run?

15.

Do you need captions, lower thirds, or motion graphics?

16.

Any reference photos or videos whose look you want?

Paste links. One or two is plenty.

06

Location and setup

17.

Where are we shooting?

Address or neighborhood. Tell us if it is your office, a venue, a studio, or still undecided.

18.

What does the space look like?

Windows, ceiling height, how quiet it is, whether we can move furniture

19.

How many cameras or shooters do you want?

20.

Anything on site we should know about?

Load-in rules, freight elevator, security, parking, insurance certificate needed

07

Timing and budget

21.

Shoot date, or the window you are working within

22.

When do you need the final files?

Standard is 5 to 7 business days after the shoot. Tell us if something is tied to a launch date.

23.

Budget range for production and editing

24.

Is this a one-off, or the first of a series?

A series changes how we price and how we build the template.

08

Anything else

25.

What would make this project a success for you?

26.

Anything we haven't asked about?